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CAR ADVERTISING


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By using high-mileage car drivers to carry a brand, OOH car advertising allows our clients to weave their message into the social fabric of the communities that are important to their business. With multi market national reach, Carvertise partners with progressive brands by engaging their target audience in ways that are: memorable, targeted & verifiable with data

Pioneering Brands Marketing With Carvertise

How it works

Each Day hundreds of drivers from around the nation register with our program. They are everyday car owners who want to earn a little extra each month for driving with an ad on their car. In essence, riding around with a brand they support and having their commute pay for itself.

Assembling a Campaign

We start by understanding the specific geographic location where our client needs exposure. This can be as broad as obtaining a high GRP rating within multiple DMAs, or as specific as covering a section of a particular city. Using our patent-pending algorithm, we pair our partnering brand with Carvertisers who drive in that targeted area.

Quality control

Before any cars are wrapped, Carvertise runs all matched drivers through the following four-point quality check. Our strict standards ensure the highest degree of brand image control for our clients.

Selecting Creative

All materials used are Grade-A 3M vinyl decals, gloss laminated and manufactured to last 18 – 24 months. Our professional wrap team installs and removes all decals in-house. Additionally, Carvertise offers a full service approach including graphic design of the car decals (if preferred by client).

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Campaign Initiation

Using a pre-determined start date, Carvertise will wrap and mobilize all of the campaigning Carvertisers. By driving within the specified targeted geographic area Carvertisers will promote a brand’s message as they go about their daily travels. Our guarantee to our clients, is that every car in their campaign will drive at least 800 miles per month and generate 110,000 – 200,000 impressions per month.

Data Analytics

To verify the performance of all drivers in a campaign, Carvertise provides an analytics platform that reports on the locations, mileage and impressions for the extent of the client’s campaign. Following a set timetable, Carvertise distributes Proof of Wrap and monthly analytics reports’ for our clients.

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